Give me $100,000 and I'll make the change.
Here's a fun thought: If you gave marketing experts a $100,000 to play with what would they do with it? Voodoo Blogs tracks a contest from eMarketer that does just that.
Podcasting leads the pack from what I can tell.
podcasting – 5.7%
- search – 3.4%
- e-mail outsourcing – 3.1%
- content – 2.3%
- rich media – 2.3%
- behavorial – 1.9%
I'm surprised there isn't more information on blogging campaigns. Yes, it's the dead horse we flog around here, and it's self-serving as blog campaigns are major producer of our revenue, but blogs, when they're pitched correctly, is like setting up an information booth in the homes of your customers.
That they haven't caught on says more about the culture of the blogosphere than the effectiveness of the platform.
As for $100,000? How about $5,000 and we see what we can accomplish in four weeks?
Podcasting leads the pack from what I can tell.
podcasting – 5.7%
- search – 3.4%
- e-mail outsourcing – 3.1%
- content – 2.3%
- rich media – 2.3%
- behavorial – 1.9%
I'm surprised there isn't more information on blogging campaigns. Yes, it's the dead horse we flog around here, and it's self-serving as blog campaigns are major producer of our revenue, but blogs, when they're pitched correctly, is like setting up an information booth in the homes of your customers.
That they haven't caught on says more about the culture of the blogosphere than the effectiveness of the platform.
As for $100,000? How about $5,000 and we see what we can accomplish in four weeks?



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