Repetition and Its Myriad Woes

I can't turn on the television these days without hearing/seeing one of these commercials. Talk about an ad buy. Any one of a number of these free credit report commercials runs several times an hour it seems. Why do I care? Because the songs won't get out of my head. Certainly this is exactly what the advertiser wants, but it plagues me in the middle of the night if I wake up. It hums in the background of my mind sometimes during the day.

I know what you're thinking... a steady diet of Jay-Z is the cure. And believe me, I'm taking that vaccine to cure what ails me. The thing is, I don't need their services. I'm keeping up on my credit info via other services. My question is this: is the target market as affected by the spots as I am? And what will it take to get these ads off the air. Please... soon... now.