Tide-to-go: Hate the Product. Love the Ad.

I've used this product. It ruined a brand new white shirt. A mild (and small) stain I probably could have lived with (or easily removed with Oxyclean once I was home) was replaced with a large yellow spot too permanent and grand to ignore. So I'm no fan of the Tide-to-Go stick.

After a bit of research I discovered that Tide doesn't recommend you use it on white fabric. Interesting, considering every commercial I've ever seen demonstrates its amazing stain removing powers on actors wearing (you guessed it) white shorts.

But I'm putting aside my hostility to confess that I love this commercial. I love it. It perfectly illustrates the distraction that a stain causes when another person is looking at you. It's like having parsley in your teeth or your fly unzipped. You could be delivering the most eloquent message, but all I can think about is the oversight. Kudos to the ad firm who created this spot.