durbin media
Welcome to Brandstorming...
Brandstorming is a team blog written by Jim and Franki Durbin. We like to think of it as our idea playground.
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Friday, March 21, 2008

Working On Moving Blog Over To Brandstorming

Franki is working feverishly on converting the blog over into Typepad, so we want to make sure all of you reading this on Feedburner are prepared.

The blog will look the same, but the address will be http://brandstorming.com. Right now it's a redirect, but it will be standalone in the next week. When we first started back in 2006, we used the Blogger.com site to create the blog, mapping the site to http://durbinmedia.com/brandstorming using FTP. The goal was to increase the SEO for DurbinMedia.com. Every link to the blog was a link to our main site, and the site and the blog quickly rose to PageRank5.

It's dropped since then, but it jumpstarted us, and the regular traffic is about a 100 a day, with over 42,000 visits. That's pretty good exposure for a small company - and the blog itself brought us over $100,000 in revenue. How's them metrics?

We are going to leave the blogger site up, but it won't be the main blog. Mainly, we're leaving it up so that we don't leave the SEO traffic on the table. Converting the site into Typepad would break the links, so we're going to take choice posts, repost them, and update this site once a month.

But starting next week, we'll be writing at http://brandstorming.com. We'll redirect the feed, but if you get lost, come on over. And thank you all for reading, commenting, and linking.

Check out some of our other projects:

Venticafe.com
Franki's store of fine designer products (coming soon)
SocialMediaHeadhunter.com Looking for social media employees? We find and place them.
SituationalMarketing.com Self-Service Voice Broadcast, E-mail Marketing, and SMS messaging at http://store.blastcompanies.com

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1 Comments:

Blogger Teal Chic said...

Congratulations on all of your success! Your hard work has paid off, and it shows!!!!

3:16 PM  

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