durbin media
Welcome to Brandstorming...
Brandstorming is a team blog written by Jim and Franki Durbin. We like to think of it as our idea playground.
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Sunday, May 04, 2008

Social Media Headhunter

Don't forget this blog has moved to the Durbin Media Group company blog at http://brandstorming.com

The updates to the video and photo-editing software community at the Flektor Blog are complete, and we're now working on adding a social network, forums, and promoting the content of MySpace and Flektor Users.

TalentDrive is launching a series of commercials and a demo to launch their product, TalentFilter, a resume aggregator that allows recruiters to search all job boards for resumes simultaneously and on one screen. The project is resume software as a SaaS.

Netshare continues to put out high quality content for executives in the 100K+ range. If you aren't reading Kathy Simmons, you're missing some of the best writing in the recruiting blogsphere. And if you're an executive looking to improve their network or find high-paying jobs, you should be part of the Netshare community.

Keenhire has launched, and the blog is focused on teaching behavioral interviewing and assessments for matching candidates. If you don't understand how to use benchmarking to sell more staffing, one of the seminars by Margaret Graziano is right up your alley.

Situational Marketing is the mobile and e-mail marketing blog for Blast Companies, which recently launched an online store for small business to run their e-mail, text, and voice broadcast services in a simple DIY platform.

Jim Durbin is releasing a series of webinars at Hireability on using social networking to recruit. His first kicks off May 21st with a webinar on using Facebook to recruit, and notes on MySpace, Ning, Twitter, LinkedIn and blogs will follow.

Jim also launched the SocialMediaHeadhunter blog, which aims to connect social media candidates with clients looking to hire experts who can run full-scale social media marketing campaigns. He hires corporate bloggers, community managers, web analytics, traffic managers, SEM and SEO experts, and social media consultants. He will cover more of the marketing space at BlogCaseStudies, where he invites social media consultants to list their successes.

Sendouts.com is also getting into the social media space, launching the Sendouts blog in May to showcase the use of social media for staffing firms. The blog will focus on helping third party recruiters make money.

Franki is still hard at work at LifeInAVentiCup.com, writing about style, fashion, and beauty. And politics can be found at 24thstate.com, a Missouri political blog covering national and statewide politics from St Louis.

All of this and more can be found at the Durbin Media Group website.

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Tuesday, March 25, 2008

Brandstorming Has Moved

We've finally done it. Our blog has now officially moved over to Brandstorming.com. We've been preparing this for a few weeks, and the blog is now up. Of course, it looks the same. The only difference is it's on it's own domain. This blog will remain up for our website SEO, but future posts will be at Brandstorming.com.

Hasta la Blogger, baby.

If your RSS feed isn't working, or you have any problems, please contact us at info@durbinmedia.com

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Friday, March 21, 2008

Working On Moving Blog Over To Brandstorming

Franki is working feverishly on converting the blog over into Typepad, so we want to make sure all of you reading this on Feedburner are prepared.

The blog will look the same, but the address will be http://brandstorming.com. Right now it's a redirect, but it will be standalone in the next week. When we first started back in 2006, we used the Blogger.com site to create the blog, mapping the site to http://durbinmedia.com/brandstorming using FTP. The goal was to increase the SEO for DurbinMedia.com. Every link to the blog was a link to our main site, and the site and the blog quickly rose to PageRank5.

It's dropped since then, but it jumpstarted us, and the regular traffic is about a 100 a day, with over 42,000 visits. That's pretty good exposure for a small company - and the blog itself brought us over $100,000 in revenue. How's them metrics?

We are going to leave the blogger site up, but it won't be the main blog. Mainly, we're leaving it up so that we don't leave the SEO traffic on the table. Converting the site into Typepad would break the links, so we're going to take choice posts, repost them, and update this site once a month.

But starting next week, we'll be writing at http://brandstorming.com. We'll redirect the feed, but if you get lost, come on over. And thank you all for reading, commenting, and linking.

Check out some of our other projects:

Venticafe.com
Franki's store of fine designer products (coming soon)
SocialMediaHeadhunter.com Looking for social media employees? We find and place them.
SituationalMarketing.com Self-Service Voice Broadcast, E-mail Marketing, and SMS messaging at http://store.blastcompanies.com

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